Questions
- How often will you use this website?
- What specific content are they most interested in?
- What type of work would you post on the site?
- How effective do you see the site being?
- Why does STL need this type of website?
Responses
When talking to my interview subjects, they all gave me similar answers. Most of them said they would this site when looking for a new event to go or post their own content onto the website. They believed that at the St. Louis is at they really need this type of site to build a culture. The site would effectively do that for St. Louis designers.
Target Audience
- Ages: 16-30
- Gender: Male and Female
- Where they live: St. Louis area
- What they do: Freelance designers, Inspiring graphic designers
- Computer skills: Advanced
- Prior Knowledge: Some
Reference Websites
- Behance
- Artstation
- Dribble
- Squarespace
- Deviantart
- Ello
- Cargo
Content
The site will be presented in an open form style. As the homepage will feature designs from top creators on the site.
Text Outline
- Homepage- Feature all the top designs from top creators on the site
- Event page- Meet up flyers and dates
- Jobs- Job listings in the St. Louis area for anyone to apply
- Gallery- Will feature all the graphic posted
- Videos- All the videos posted to the site
- Audio- all the podcast and music posted
Wimeframe

Rationale
- The reason I organized the site this way was to make it easy for the top designers of the site to get their content showcased
- Its very user friendly because the navigation bar is in better letters at the top of the page. It does not contain any subpages when you click on a page. Making it easy for the user to find exactly what they are looking for.
- It will give them a clear understanding of what page they are currently visiting and help guide them to the content that they would be interested in
- The way I proposed it gives the site an easy clear direction. To showcase the content submitted by the designer who post onto the site
Media
- All the media on the site will be videos and pics
- I will credit all the media that is on the source website
- The media will come from me and my friends works
Color
- The color scheme will be very basic
- White and grey
- The scheme is designed to make it easy for the designs to pop out on the page and make sure it doesn’t take away from the content on the pages
Cases
- Connect
- Web User: Has been working on video editing for years and has no way of connecting or marketing their work out to a bigger audience.
- Basic flow:Uses the site to post video they have been working on and get a chance to hear immediate feedback about their videos. Also, able to find others who also create similar videos in STL
- Employer
- Web User: Looking for people to complete project for their business
- Basic flow: Business person use the site to find new employee or to complete a new project in St. Louis
- Meet up
- Web User: A designer wanting to meet other designers in person and connect.
- Basic flow: Finds the site and goes to the events tab and looks into attending one.